Bakery
Afon Bakery (Demo)
Llandysul, Ceredigion
Demo producer: a small-batch bakery supplying sourdough, focaccia and weekend treats.
What we stock
Demo stock: country sourdough, rosemary focaccia and rotating sweet bakes.
OUR PRODUCERS
Made nearby. Chosen carefully.
The farms, dairies, bakeries and beekeepers behind our counter matter just as much as the things they make. We keep room for local producers from the Teifi Valley and wider West Wales, alongside a few favourites from further afield.
Explore the counter →
MEET OUR PRODUCERS
Good food starts with good people.
Get to know the makers, where they’re based and what you’ll find from them at the deli.
Store Cupboard
Bryn Pantry (Demo)
Crymych, Pembrokeshire
Demo producer: savoury pantry staples made in small batches for everyday cooking.
What we stock
Demo stock: onion relish, piccalilli and roasted tomato chutney.
Cheese & Dairy
Cwm Teifi Dairy (Demo)
Cenarth, Carmarthenshire
Demo producer: a small dairy near Cenarth making farmhouse cheeses for the local counter.
What we stock
Demo stock: mature farmhouse cheddar, soft washed-rind cheese and a seasonal blue.
Preserves & Honey
Mêl y Cwm (Demo)
Cardigan, Ceredigion
Demo producer: local honey, preserves and seasonal jars from West Wales.
What we stock
Demo stock: raw wildflower honey, blackberry preserve and spiced apple chutney.
Charcuterie & Meat
Penlan Charcuterie (Demo)
Carmarthen, Carmarthenshire
Demo producer: Welsh cured meats made in small batches using traditional methods.
What we stock
Demo stock: fennel salami, air-dried ham and peppered coppa.
Drinks
Teifi Orchard Press (Demo)
Lampeter, Ceredigion
Demo producer: small-run apple juice and sparkling drinks pressed in the Teifi Valley.
What we stock
Demo stock: cloudy apple juice, sparkling apple drink and seasonal pear juice.
MEET THE MAKERS
There’s a story behind the shelf.
We’re building out proper producer stories as we add them to the site. Until then, ask us in the deli — we’ll happily tell you who made something, where it came from and why we chose it.
Come and ask us →LOCAL FIRST, NOT LOCAL ONLY
Welsh roots. Delicious discoveries.
Local produce is the heart of the shop, but we’re happy to look beyond the valley when something is genuinely worth bringing home — from charcuterie and antipasti to oils, vinegars and pantry favourites.